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Customer experience training in Malaysia
Customer experience training helps teams see the journey the way customers feel it and fix the moments that break trust. I run workshops in Malaysia for marketing, service and commerce teams, and moderated the panel From Channel Chaos to Connected CX with leaders from government, media and the Sunway Group.
By Neeraj Gulati · Updated 30 September 2026
Who this is for
Marketing, service, commerce and brand teams, and leaders who want customer experience to be everyone's job.
What I cover
- Customer journey and experience workshops
- Marketing, content and creative team capability
- Social and digital marketing
- Brand and communication planning
- Connecting channels so customers do not feel the seams
How it works
Sessions run in-house at your office or at a venue of your choice. Tell me your goal, group size and timeline, and I will propose a format, then tailor the content to your people and your industry.
Questions people ask
What is customer experience training?
It teaches teams to understand customers' needs across every touchpoint and to work together on the moments that matter most.
What is customer journey mapping?
A shared picture of every step a customer takes, from first hearing about you to after they buy, showing where they feel delight or friction. Teams then agree what to fix first.
How do you improve customer experience in a company?
Listen to customers, map the journey, fix the biggest points of friction, and give every team a shared measure. Training helps each team own its part.
Is this for marketing teams or service teams?
Both. The most useful sessions bring marketing, service and sales together so the journey is fixed across teams, not one department at a time.
Is customer experience training HRD Corp claimable?
I am a Registered Training Provider with HRD Corp. Whether a specific programme is claimable depends on your company's HRD Corp registration and levy balance, and on HRD Corp's approval of the programme. Contact me and we will confirm for your situation.
Let's talk about your team.
Tell me what your people are working through. I'll tell you honestly whether I'm the right person to help.

Neeraj Gulati is a speaker, trainer and coach in Kuala Lumpur, founder of The MindShift and Techno Ape, former Country Head of Accenture Song Malaysia, and a Campaign Asia 40 Under 40 honouree. About Neeraj